# Measure delivery, retention and profit

Canonical: https://manyspace.aporia.systems/topics/measure-delivery-retention-and-profit-earn-ai-011
Updated: 2026-10-24

Earning Money with AI · Find customers and run a pilot · EARN-AI-011

- Difficulty: 2 / 5
- Importance: 4 / 5
- Study time: 0.5–1 h

Keep cash, accepted work, time and repeat demand as separate measures.

## Why it matters

A single revenue number hides rework, refunds and churn. A small scorecard helps decide what to improve.

## Where it is used

Create a weekly scorecard with accepted jobs, total hours, cash collected, costs, corrections and eligible repeat customers.

## How you know you have learned it

Complete the scenario checks, explain the decision in your own words, and produce this artifact: Create a weekly scorecard with accepted jobs, total hours, cash collected, costs, corrections and eligible repeat customers.

## Build a scorecard you can act on

Hypothetical monthly observations; definitions and time windows matter.

Record accepted jobs, on-time delivery, total hours, corrections, refunds, cash collected and relevant costs. For repeat rate, define who was eligible to buy again and the time window. Compare like-for-like tasks over time and keep raw counts beside rates. A small sample is noisy. Use complaints and lost-customer conversations to decide whether to improve quality, change scope or stop an offer.

You deliver 8 accepted jobs in 32 hours and 3 of 8 eligible past customers reorder.
1. Time per accepted job = 32 ÷ 8 = 4 hours, including review and rework.
2. Repeat rate = 3 ÷ 8 = 37.5% for the stated window.
3. Reconcile invoices, collected cash, refunds and costs separately before evaluating the offer.

The scorecard separates delivery efficiency from repeat demand and cash. Investigate the weak measure instead of hiding it.

Revenue rises while accepted jobs fall and corrections rise. Is the service clearly healthier?

No. Price, one-off jobs or billing timing may explain revenue. Inspect quality, workload, costs and repeat demand before deciding.

## What you need first

- [Reach customers with a relevant offer](https://manyspace.aporia.systems/topics/reach-customers-with-a-relevant-offer-earn-ai-010) (required)

## What it opens

- [Run a bounded paid pilot](https://manyspace.aporia.systems/topics/run-a-bounded-paid-pilot-earn-ai-012)