Earning Money with AICoreEARN-AI-002

Validate demand before building

Interview from past behaviour, then test a small, bounded commitment.

Difficulty: 1 / 5
Importance: 4 / 5
Study time: 0.5–1 h
Kind of work: Practice

Why it matters

Compliments and clicks can feel like demand. Concrete behaviour gives stronger evidence and makes a small experiment possible.

Where it is used

Create an interview guide and pilot hypothesis with a target customer, evidence threshold, time limit and stop rule.

How you know you have learned it

Complete the scenario checks, explain the decision in your own words, and produce this artifact: Create an interview guide and pilot hypothesis with a target customer, evidence threshold, time limit and stop rule.

Use an evidence ladder

The diagram loads as you scroll. Its values and worked example are available below.

Illustrative funnel counts describe one test; they are not market benchmarks.

Worked example

You can spend one week testing a source-linked report service for small shops.

Speak with a small set of relevant shop owners; record facts separately from interpretations.
Offer the same narrowly scoped pilot to qualified buyers, explaining what they receive and when.
Set an experiment rule in advance, such as revising the offer if no qualified buyer commits within your time budget.
Decide from observed behaviour. A failed experiment is a reason to revise the hypothesis, not hide the result.

Your turn

A survey says people “would probably pay”. Can you forecast recurring sales from that?

Reveal answer

No. Test a concrete offer and observe actual commitment and delivery. Stated interest alone does not show purchase or retention.

Build the fundamentals behind the work

Start here for a practical offer. Use the other worlds when you want to understand models, check your numbers or build deeper expertise.